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Needle Mover #2 · Email #2

Fix the Silent Killer of Email Deliverability

Fail these three technical tests and 27–85% of your emails go straight to spam silently, permanently, and without a single error message telling you why.

The Training

SPF / DKIM / DMARC: What's Inside

The most dangerous deliverability problems are the ones you don't know about. SPF, DKIM, and DMARC are the three authentication records that tell Gmail, Outlook, and every other email provider whether your messages are legitimate. Get them wrong or leave them partially configured and a significant percentage of your emails go directly to spam before anyone sees them.

This isn't a theoretical risk. Jonathan finds authentication issues in the majority of email setups he audits. The businesses sending those emails have no idea. Their open rates look fine in their ESP dashboard because the tool is only reporting on emails that were accepted not the ones that never arrived.

27% to 85% of your emails could be going to spam right now. You wouldn't know unless you checked. This training shows you how to check and how to fix it.

Unlike the other Needle Movers, this one is done-for-you: Jonathan audits your domain's email authentication settings and dials them in correctly. The result is a clean technical foundation that every other email strategy in the sequence builds on.

What You Get

Everything Included

Done-For-You

Domain Email Tech Audit

Jonathan audits your SPF, DKIM, and DMARC records, identifies what's misconfigured or missing, and corrects every setting.

Included

Complete Email Tech Stack

Every tool you'll need for the ideal email deliverability setup all in one place.

Bonus

1 Hour Strategy Call

Get insights on your full email deliverability picture and a clear action plan for generating more revenue from your existing list.

What Clients Say
"When it comes to optimizing marketing campaigns for maximum profits, there are few people who know more about the science of conversions than Jonathan Drake."
TBTodd Brown
Todd Brown
toddbrown.me
"Jonathan is one of few strategists I know that has the unique ability of drawing wisdom, knowledge, and application from such a diverse, eclectic body of work."
JGJermaine Griggs
Jermaine Griggs
Founder, AutomationClinic.com
"Over the years Jonathan has put new technology and key innovations on my radar months or even a year before the rest of the world caught on."
JBJack Born
Jack Born
Founder, DeadlineFunnel.com

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